Founder Forward • Episode 2

BlueOcean & Cloudflare:

Defying Expectations, Radical Prioritization and “Scaling” Culture

Hosted by Kate Barrett and Scott SandellMar 01, 2023

Also listen on

Spotify LogoStitcher LogoApplePodcasts LogoGooglePodcasts LogoAmazonMusic LogoPocketcasts Logo

In this episode, BlueOcean Co-Founder Liza Nebel speaks with host Kate Barrett about her journey from the advertising world to starting a brand intelligence company, building a strong foundation to drive rapid growth, and the importance of aligning a team around shared goals. Throughout the conversation, Cloudflare Co-Founder Michelle Zatlyn and NEA’s Scott Sandell reflect on their decade-long journey working together, sharing insights and advice about what it takes to build one of the world's most impactful technology companies. Tune in to find out what inspired Liza and Michelle to become founders, the important lessons they have learned along the way, and their perspectives on often being the only woman in the room.

"This idea that the opportunity expanded over time, not narrowed, is something that I wish more entrepreneurs and founders would keep at the forefront, because it's really powerful if you can get that working."

— Michelle Zatlyn - Co-Founder, President & COO, Cloudflare

Topics covered on todays episode

  • Audacious goals (and how to accomplish them)

  • Safeguarding culture as your company grows

  • How to choose the right investors for your business

  • What it's really like to be a female founder in tech

Guests on today's episode

Kate Barrett speaks with:


Liza Nebel


CEO and Co-Founder

Liza Nebel is the CEO and Co-Founder of BlueOcean, an always-on brand decision intelligence platform that delivers real-time, actionable insights. In this episode, Liza chats with host Kate Barrett about her journey from the advertising world to building an AI-powered platform to power brand decisions, the mechanics of growing a great business, achieving team alignment, attracting talent, and more.

Scott Sandell speaks with:


Michelle Zatlyn


Co-Founder, President, and COO

Michelle Zatlyn is the Co-Founder, President, and COO of Cloudflare, a web performance and security company designed to make everything you connect to the Internet secure, private, fast, and reliable. On this episode, Michelle chats with Cloudflare board member, Scott Sandell, about what it takes to build an impactful company, the importance of expanding opportunities, and her experience as a female founder in the technology infrastructure space.