Nothing demonstrates celebrity influence on consumer commerce like the Got Milk? campaigns of the 1990s and 2000s. The original adverts featured some of the decades’ most iconic figures – like Beyonce, Britney Spears, the fictional Austin Powers – with a subtle yet memorable milk mustache. The campaign’s triumph, from the vantage of a contemporary observer, is not just its commercial success in resuscitating stagnant milk sales, but the ability of célébrité to cast something so mundane as…

Series Introduction Gen Z – born into the era of the mobile internet, social networks, and digitally native commerce – is coming of age in an increasingly complex world and challenging convention with fresh perspectives and new emerging norms.As investors, we watch for intersections where cultural shifts meet technology, moments when trends and societal evolutions collide to create opportunities. As Gen Z becomes the driving force in pop culture, at work and in commerce, we…

At NEA, we have been long-term believers in backing platforms that leverage software to simplify and democratize access to complex networks and systems— resulting in large cost savings and creating new ecosystems. Over the past couple decades, financial services and processes in particular have been digitized, unbundled and continue to experience massive transformation. Along the way we have been fortunate to partner with several category definers and innovators such as Braintree, Narmi, and…

Today we launch Founder Forward, a new podcast from NEA. I know what you’re thinking. Another podcast? Every venture capital firm has a podcast. Some have several, presumably because their investors have a lot of opinions to share and, well, why not? That’s what we thought too. But we kept thinking about it… what if we could create something that’s not a commercial, but a conversation? A podcast that seeks to share wisdom, not spout it? What if we pulled together our most prolific…

At NEA, we back founders that are building businesses for a better future. In that endeavor, we believe the next generation of entrepreneurs, investors, and operators, have something to teach us. That’s why every fall we select a diverse group of extraordinary students from universities across the country to join The Fellowship Program. Our fellows work hand-in-hand with our investment team in developing new theses, finding exceptional companies, and supporting our portfolio. Meet the Class of…