Revenue Unlocked: The Keys to Building a Successful Sales Organization

NEA gathered CROs, CEOs and other sales leaders for a deep dive with NEA Venture Partners Jeff Immelt (former Chairman & CEO, GE) and Hilarie Koplow-McAdams (former President & CRO, New Relic; President, Salesforce; SVP, Oracle) into the keys to building a successful sales organization.


Be Clear on Business Model

Talent: Acquire, Motivate, Structure

Packaging the Value Prop

Metrics that Matter

Leveraging Leadership


  • Business Development
  • Marketing & PR
  • Operations
  • Talent